Senior Marketing Specialist
Location: Dar es-Salaam
About Bolt
Bolt is shaping a future where cities are built for people, not cars. What started as an ambitious project of a 19-year-old in 2013 has grown into a global mobility platform used by more than 200 million customers and 4.5 million driver and courier partners across 50 countries.
About The Role
We are looking for a Senior Marketing Specialist to support the increase in monthly Bolt rides (demand), in Tanzania across all verticals, by creating and sustaining brand support on social platforms and online activities. Helping to find, plan, and execute local marketing activities in Tanzania.
Main Tasks And Responsibilities
- Manage local social communities and influencer partnerships.
- Oversee lifecycle & performance marketing activities.
- Support the execution of local partnerships.
- Assist in planning and delivering local events, activations, and campaigns.
About You
- Regional Marketing Experience in South/East Africa.
- Proven social media & influencer mastery.
- Strong creative strategy & localization skills.
- Data literacy & technical competency.
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